Innovative Techniques for Enhancing Livestream Quality
In today’s day and age, over 59% of all marketing agencies are live streaming their content for the most reach. That is pretty simple why they jump into the live streaming businesses. There are also lots of brands and content creators just getting started, basically learning how to live stream that run into complicated situations. How do you plan it? How can you promote it the best way?
There are many different things to keep in mind and in this article, we will talk about every single one so you can get started creating successful live streams. There’s no problem with admitting that the technical side of live streaming is pretty complex and a little harder to understand, but with the right guide, you’ll get there!
Now you know the basics, let’s get started!
Part 1. What camera do you need?
When you’re just starting out, you can live stream from your phone or laptop’s camera, there are also good webcams available for not a lot of money. If you do have a budget a high-end camera, for example around $2000, you can invest in the following cameras:
Panasonic GH5 Sony A7 II Panasonic LUMIX GH4
A camcorder or webcam will work perfectly for live streaming as long as the camera able to shoot at a minimum of 720p HD, 24fps. It’s totally fine to start off with the webcam on your laptop, or a better webcam. I have used the Logitech C922 for streaming and it works like a charm. The Mevo Plus helps you on great quality when you use a mobile device. After that you run your program into a software such as OBS where you can apply filters to improve your image, which you will be using to also live stream onto the actual platform such as YouTube or Twitch. A plus is that you don’t need a memory card for streaming as you’re not recording on the camera itself.
Part 2. What microphone do you need?
When talking about audio, it’s one of the most important elements of your overall live stream. If people are getting frustrated trying to hear what you say, they are less likely to stay. Nowadays a lot of smartphones have amazing microphones with built-in noise cancellation and echo reduction. If you’re using a laptop or desktop, we recommend an external microphone as the webcam microphones aren’t that great.
USB microphones are the best choice for at-home streaming. Fanatics will rather use XLR microphones because of its sound quality. Good XLR microphones are a lot of the times way more expensive than regular USB microphones. XLRs also need an external sound card/audio interface to be powered to your computer, like the Focusrite Scarlett Solo, starting at around $130.
Budget microphones give you great streaming quality. The only downside is that they lack certain features like a mute button and voltage/gain controls, which forces you to find another solution to make up for that such as using plugins in your streaming software to give more gain to your microphone and or use hotkeys to mute.
Title: Innovative Techniques for Enhancing Livestream Quality for 2024